Art Directors
Special Requirements
Education and training
Many colleges and universities offer programs leading to a bachelor’s or master’s degree in fine arts. Courses usually include core subjects such as English, social science, and natural science, in addition to art history and studio art. Independent schools of art and design also offer postsecondary studio training in the craft, fine, and multi-media arts leading to certificates in the specialties or to an associate or bachelor’s degree in fine arts. Typically, these programs focus more intensively on studio work than do the academic programs in a university setting. In 2007 the National Association of Schools of Art and Design accredited 282 postsecondary institutions with programs in art and design; most of these schools award a degree in art.
Many educational programs in art also provide training in computer techniques. Computers are used widely in the visual arts, and knowledge and training in computer graphics and other visual display software are critical elements of many jobs in these fields.
Art directors usually begin as entry-level artists in advertising, publishing, design, and motion picture production firms. Artists are promoted to art director after demonstrating artistic and leadership abilities. Some art schools offer coursework in art direction as part of their curricula. Depending on the scope of their responsibilities, some art directors also may pursue a degree in art administration, which teaches non-artistic skills such as project management and finance.
Other qualifications
Evidence of appropriate talent and skill, displayed in an artist’s portfolio, is an important factor used by art directors, clients, and others in deciding whether to hire an individual or contract for their work. A portfolio is a collection of handmade, computer-generated, photographic, or printed samples of the artist’s best work. Assembling a successful portfolio requires skills usually developed through postsecondary training in art or visual communications. Internships also provide excellent opportunities for artists to develop and enhance their portfolios.
The data sources for the information displayed here include: Virginia Career VIEW Research. (Using onet28)
